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Home Retail News People

Zalando appoints Anna Dimitrova as CFO, adding wealth of experience in finance, strategy, M&A and transformation, to management board

by Fiona Briggs
October 29, 2025
in People
Reading Time: 2 mins read

Zalando SE today announced that its Supervisory Board has appointed Anna Dimitrova as chief financial officer (CFO), bringing a wealth of experience to support Zalando’s strategy of building the leading pan-European fashion and lifestyle e-commerce ecosystem. She will join the Zalando Management Board and assume responsibility for the Finance and Corporate Governance teams, effective 1 January 2026.

With an international career spanning over 20 years, Dimitrova brings extensive experience across all aspects of finance, including M&A, capital markets, and investor relations. She currently serves as group CFO at Deutsche Glasfaser and has previously held a series of senior leadership roles at Vodafone Group, including CFO of Vodafone in Germany and Czech Republic and group financial controller. As strategy, corporate development & integration director for Vodafone Germany, she led the integration and delivery of synergies following the company’s acquisitions of Kabel Deutschland and Unity Media.

“Anna combines deep financial expertise, a strong strategic mindset, proven leadership of large cross-functional teams, and an exceptional track record of driving transformation,” said Kelly Bennett, chairman of the Zalando supervisory board. “She is the perfect choice to complete this strong group of Management Board executives and work with Zalando’s first-class teams to seize the exciting opportunities ahead.”

As Zalando advances its ecosystem strategy to build the leading pan-European fashion and lifestyle e-commerce platform across Business-to-Consumer (B2C) and Business-to-Business (B2B), Dimitrova will play a crucial role in reinforcing the company’s strong financial foundation, boosting scalable growth, and unlocking meaningful long-term value creation. David Schröder, who has been interim CFO since March, will refocus on his responsibilities as co-CEO.

“I’m excited to join Zalando at such a pivotal time, when its updated ecosystem strategy is opening up fresh commercial opportunities in both B2C and B2B to serve consumers and partners across Europe even better,” said Dimitrova. “Like Zalando, I have a passion for how technology changes customers’ lives, societies, and business models. Zalando is proof that Europe can produce growth companies for the digital age. I’m excited to work with everyone to accelerate growth, expand margins and drive strong cash generation at scale across Europe.”

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