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Bensons launches luxury, handcrafted and made to order mattress range

by Fiona Briggs
August 14, 2024
in Retailer News
Reading Time: 2 mins read

Introducing Bensons new Artisan mattress collection, a range of five of its finest quality mattresses – supremely comfortable, completely recyclable and surprisingly affordable. Delivering the most luxurious sleep, night after night.

The five new exquisitely crafted mattresses in the Artisan collection – Splendour, Decadence, Opulence, Indulgence, and the crowning jewel, Utopia – feature the highest quality natural materials from around the world including luxuriously soft, naturally breathable and durable Wools of New Zealand wool, soft yet strong UK organic alpaca wool, GOTS (Global Organic Textile Standard) certified organic British Wool, organic cotton, flax and silk fibres, as well as other beneficial natural materials such as bamboo, lambswool, mohair and horsehair. All are breathable, naturally temperature-regulating, sustainable and cruelty-free. All have been chosen for their superior softness, resilience, and breathability.  Some of the materials differ depending on the mattress model.

The range includes an exclusive spring system made up of a blend of traditional pocket springs and mini pocket springs for support and durability in the core of the mattress.  The total number of springs ranges from a 4000 to 7000 depending on the model, offering each sleeper a chance to minimise partner disturbance whilst receiving unique and individual support.  65% of the pocket springs are made from recycled steel, for a perfectly contoured and opulent sleep every night.

With almost 130 years of bedmaking excellence and insight into a great night’s sleep, it was a Staples & Co. mattress that was recommended by physicians to King George V when he was recuperating after a fall from a horse.  The King was so impressed he bestowed the brand with a Royal Warrant, reinforcing its reputation for service excellence and British quality.

Liz Wegener, head of own brand development at Bensons For Beds, says: “Our mission when designing this range was simply to create the very best in class bed and mattress collection we have ever crafted,  delivering luxury at surprisingly good value.  Using our expertise in both development and craftsmanship we have  created a range that combines top performing natural fibres from across the world, with the highest spring count of any Bensons mattress, to produce a truly special range of beds which honour the Staples & Co. heritage. We are really excited for our customers to experience this collection, you can truly feel the quality when you lie on them.”

The Artisan range of mattresses are part of the Staples & Co. brand, which is exclusive to Bensons.  In addition to the Artisan mattresses, the brand also includes a number of divan bases which are available in a variety of different colourways, fabrics and storage options, as well as matching headboards.  All Staples & Co. products, including the Artisan mattresses come with a market-leading free, full 10-year guarantee.

Staples & Co. was the first company to make a recyclable mattress in 1895, and due to the carefully selected materials used in the range, the new Artisan mattresses are also fully recyclable at the end of their life span.

The new Artisan range features mattresses starting from £1199.99 for a double mattress.

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