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Home Retail News Products

Bob introduces new peppermint and lime scented refill bar

by Fiona Briggs
July 8, 2025
in Products
Reading Time: 2 mins read

BobBob, the world’s first refillable hard body wash, is proud to introduce its first scented hard body wash bar: The Morning Man. The refreshing peppermint and lime scented bar is crafted from premium raw ingredients and enriched with shea butter and coconut oil for a deeply nourishing, moisturising, and conditioning cleanse. The Morning Man will join the brand’s neutral scent, The Gentleman, both of which are scientifically formulated to align with the natural pH of male skin, helping it retain essential oils while leaving it feeling revitalised and smelling fresh. 

The Morning Man bars are available to purchase from the Bob website welcometobob.com, now included alongside The Gentleman in all orders for The Shower Pack, RRP from £21.00, and are also available to purchase as a Refill Pack of two bars, RRP from £7.00 per month. The Morning Man is available through Bob’s convenient ‘soap-scription’ service, delivering fresh bars straight to doorsteps every month. 

Michael Brennan, co-founder of Bob, said: “Just four  months after brand launch, over 10,000 orders, and over 2,000 customers onboarded onto our ‘soap-scription’, we’re thrilled to be building on our offering by launching our first scent. It’s been busy behind the shower curtain as we’ve taken on feedback, reformulated our bars to ensure sufficient lather and tested multiple scent options. This has all led us to The Morning Man, and we look forward to continuing to build on what Bob can bring to shower routines.”

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Similar Retail News Articles:

  1. Bob launches geranium, mandarin and bergamot scented refill bar
  2. Corona introduces first-ever “Lime Guides” innovation to guarantee the perfect slice
  3. L’Oréal unveils first-ever cross-divisional campaign to champion the refill movement ahead of World Refill Day
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