British fashion brand French Connection has officially opened at Frasers Plus Designer Outlet Leeds, becoming the latest nationally recognised retailer to join the destination’s growing premium fashion line-up.
Occupying a new 2,257 sq ft unit, French Connection further strengthens Frasers Plus Designer Outlet Leeds’ fashion offer, adding another established British retailer to its growing brand mix. Following recent openings including Belstaff and White Stuff, the arrival marks another milestone in the destination’s evolution as a premium outlet serving Leeds and the wider Yorkshire region, while signalling continued retailer confidence in its performance and future direction.
The new store also introduces French Connection’s latest retail concept to the outlet, creating a contemporary shopping environment featuring a brand-new shop fit, statement visual merchandising, illuminated branding and modern design throughout.
Home to more than 85 brands, Frasers Plus Designer Outlet Leeds continues to strengthen its retailer mix with the addition of nationally recognised names. Combined with cafés, restaurants, free parking and year-round savings of up to 70% off RRP, the destination continues to enhance its appeal for both shoppers and retailers.
James Kevill, senior asset manager at Global Mutual, said: “Every new brand that chooses Frasers Plus Designer Outlet Leeds is another step forward in our long-term vision for the destination. French Connection is a fantastic addition, bringing a well-known British fashion name that strengthens our retail mix and reflects the growing confidence we’re seeing from brands investing in the outlet. As we continue to evolve, our focus remains on creating a premium outlet shopping destination that gives visitors even more reasons to choose us.”
Simon Donoghue, managing director at French Connection, added: “We’re thrilled to bring French Connection to Frasers Plus Designer Outlet Leeds as part of our ongoing retail expansion strategy. The destination is home to a strong line-up of premium brands, making it the perfect location for us to showcase our collections while enhancing the outlet’s fashion offering.”
French Connection’s arrival is the latest in a series of strategic retail signings as Frasers Plus Designer Outlet Leeds continues to invest in strengthening its brand mix, with further announcements to follow.
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