Grenade, the UK’s number one protein bar brand, is launching a limited-edition Creme Egg flavoured bar that’s rewriting the script on chocolate this Easter.Available until April 2026 in a 45g on-the-go size, the limited-edition Grenade Soft Core Creme Egg Protein bar features over 13 grams of protein and just 2 grams of sugar and non-HFSS. Grenade’s most indulgent offering yet delivers on consumer desire for tasty, protein-packed treats.
The Grenade Soft Core Creme Egg Protein Bar is Grenade’s softest protein bar yet and a completely new format of bar, made from light, fluffy protein dough with a decadent signature yolk-coloured Creme Egg flavoured filling, all wrapped in delicious smooth milk chocolate.
Ideal for consumers looking for a snack on the go, some fuel between meetings or a post-gym perk. The Grenade Creme Egg bar joins the UK’s favourite protein bar range of 14 bars which are high in protein, low in sugar and are each less than 250 calories.
Rachel Austerberry, UK retail sales director at Grenade, said: “Grenade is breaking new ground with the first ever official Creme Egg flavoured protein product. Our new Soft Core range is an innovative addition to our offering sure to drive consumer interest and recruit new consumers to the category, thanks to its more indulgent texture and taste.”
The limited-edition Grenade Soft Core Creme Egg Protein Bar is available on Grenade.com from 24th November and across the grocery and convenience channels from December.
