The UK’s leading confectionery wholesaler Hancocks is set to launch new licences within the popular PEZ dispenser range.
The new licences offers retailers the chance to link up with new film launches, and maximise sales through offering popular character-driven confectionery which is sure to grab attention in stores.
Among the launches are the brand new Stitch PEZ dispensers, celebrating the upcoming Lilo & Stitch movie which is set to land in cinemas in May 2025.
Lilo & Stitch is the fastest growing Disney franchise, recently creating a viral superbowl moment with a pitch takeover trailer!
The range offers three dispensers, two Stitch characters and one Angel dispenser.
Other spring PEZ launches include a refresh of the popular Hello Kitty licence, and a brand new Minecraft launch.
Hello Kitty celebrated her 50th birthday in 2024 and remains a beloved character, known worldwide for her presence in kids’ series, comics, video games, theme parks, and various product lines.
Minecraft is the best selling video game of all time and is set to launch a live action movie in April 2025.
The PEZ range is popular among children because the refillable sweet dispensers have toy-like qualities, making them both fun and highly collectible.
Kathryn Hague, head of marketing at Hancocks, said: ”Gaining the license for Stitch allows us to expand our PEZ range, offering customers even more beloved sweet dispensers. These fun collectibles go beyond just sweets, making them perfect for fans to cherish and display.
“Refreshing our existing lines is equally as exciting, with new designs on the way, both loyal PEZ collectors and newcomers will have fresh options to enjoy.”
Hancocks is the UKs leading confectionery wholesaler with 14 nationwide cash and carry stores and an online channel www.hancocks.co.uk. Customers can shop online 24/7 with delivery to the door or click and collect options.
Hancocks is the one stop shop for confectionery for over 25,000 independent retailers and is part of the World of Sweets group.
