Retail Times — UK Retail News
NFU Mutual
ADVERTISEMENT
  • HOME
  • ABOUT
    • CONTACT & Press release submit page
    • ADVERTISING
  • PRODUCTS
  • TECH
  • DATA
    • Reports
    • Research
  • RETAILER
    • Manufacturer
    • Wholesaler
  • PEOPLE
  • SUSTAINABILITY
    • Fairtrade
    • Packaging
  • SERVICES
    • Events
    • Awards
    • Logistics
  • COMMENT
    • In My Opinion
    • Featured Article
    • Why It Works
  • RETAIL CATEGORIES
No Result
View All Result
Retail Times — UK Retail News
No Result
View All Result
  • HOME
  • ABOUT
    • CONTACT & Press release submit page
    • ADVERTISING
  • PRODUCTS
  • TECH
  • DATA
    • Reports
    • Research
  • RETAILER
    • Manufacturer
    • Wholesaler
  • PEOPLE
  • SUSTAINABILITY
    • Fairtrade
    • Packaging
  • SERVICES
    • Events
    • Awards
    • Logistics
  • COMMENT
    • In My Opinion
    • Featured Article
    • Why It Works
  • RETAIL CATEGORIES
Retail Times — UK Retail News
No Result
View All Result
Home Retail News Products

Made for Drink curates two new crisp flavours to pair with Pernod’s Brancott Estate Sauvignon Blanc

by Fiona Briggs
July 23, 2024
in Products
Reading Time: 2 mins read

It’s July, the height of discerning crisp season when picnic baskets, barbeques and office drink spreads are all the rage, a time when seasoned, fine snacking enthusiasts are on the lookout for the very latest in debonair yet unapologetic flavour profiles.

This Summer sees pioneering New Zealand wine brand Brancott Estate partner in the with gourmet crisp luminaries Made for Drink to create not one but two new crisp flavours that pair seamlessly with its flagship Marlborough Sauvignon Blancs. This eagerly anticipated, limited edition collaboration taps effortlessly into social media’s latest, tastiest trend, wine & crisp pairings.  Both of the luxuriously lavish new flavours, Pickled Onion and Chilli & Lemon have been meticulously crafted to echo Brancott Estate’s unconventional approach to wine and life.

Pickled Onion – perfectly paired with Brancott Classic Sauvignon Blanc

A retro classic; the acidity of the pickling spices and onions perfectly balances out the acidity of the Sauvignon Blanc, allowing the classic herbaceous and passionfruit characteristic to really shine through, whilst enhancing the aromatic flavours.

Chilli & Lemon – perfectly paired with Flight Sauvignon Blanc

The fresh lemon in the crisps complements the citrusy aromas of Brancott Estate’s lower ABV (9%) Sauvignon Blanc, without obscuring the tropical ripe fruit flavours. The lighter alcohol content of Brancott Estate Flight allows the spice to be dialled up with a pleasant hint of bird’s eye chilli.

“We wanted to create the perfect pairing for New Zealand’s most popular wine, Sauvignon Blanc, so we’re buzzing to partner with the pioneers in the iconic Marlborough region; Brancott Estate,” says Dan Featherstone, founder at Made for Drink.

Featherstone goes on to explain how white wines like Sauvignon Blanc have more acidity than red wines or sweet wines, which in turn cleanses the palate; particularly with fatty or oily foods such as crisps. The saltiness of the crisp also emphasises the richness of the Sauvignon Blanc, whilst the satisfyingly crunchy texture brings out the fruity flavours of the wine on the palate.

As a trend, wine and crisp pairings are making positive waves among food enthusiasts and wine connoisseurs alike – perhaps due to the pairings’ accessibility compared to the classic cheese and wine combination.

“As a brand, Brancott Estate is all about how seeing the world differently can lead to wonderful things – an approach that led the brand to be the first to plant Sauvignon Blanc vines in Marlborough,” comments Lucy Bearman, wine portfolio director at Pernod Ricard. “So our latest collab with Made for Drink is all about savouring the unconventional and inviting crisp and wine lovers to taste life on the flipside.”

Share This Article

Similar Retail News Articles:

  1. Accolade Wines launches Mud House Sauvignon Blanc Mini Box
  2. Kingsland Drinks moves to bottling in market model for Hidden Sea’s Sauvignon Blanc
  3. Vinarchy expands mini boxed wine portfolio with Jam Shed Sauvignon Blanc and Echo Falls Summer Berries Fruit Fusion
Tags: Made for Drink
ADVERTISEMENT

Related Posts

Silhouette

Silhouette introduces evolution of shape and tint to iconic design family, Titan Minimal Art

July 24, 2026

Silhouette introduces a precise evolution of shape and tint to its most iconic design family,...

Philips Megabasket airfryer

Meet the ‘Highly Recommended’ air fryer that can cook 60 chicken wings in one go

July 24, 2026

Chicken wing lovers have been turning to the American-style favourite in droves, with the rise...

Froot Pops

Froot Pops, the UK’s leading frozen fruit snacking brand, unveils a striking new visual identity

July 24, 2026

Froot Pops, the UK’s leading frozen fruit snacking brand, today unveils a striking new visual...

Cole & Mason adds fresh colours to its highly successful Kenton Mill Collection

Cole & Mason adds fresh colours to its highly successful Kenton Mill Collection

July 24, 2026

Cole & Mason, experts in seasoning since 1919, has expanded its colourful Kenton Mill Collection...

HIDE

HIDE launches first OOH campaign to get Britain rethinking ready meals

July 24, 2026

HIDE, the food brand on a mission to reinvent convenience food, is taking aim at...

So Divine

So Divine launches exclusive ‘Date Night’ collection into Boots stores nationwide

July 24, 2026

Sexual wellness brand So Divine has announced the nationwide launch of its brand-new Date Night...

Load More

🗞️ Trending Retail News

  • Primark and Coleen Rooney

    Primark and Coleen Rooney return with new ‘By Coleen’ AW26 collection

    9 shares
    Share 4 Tweet 2
  • Retail sales rebound in June, boosted by warm weather and events, latest figures from the ONS reveal

    74 shares
    Share 30 Tweet 19
  • Chicago Town launches new “Who Knew?” multi-media campaign

    75 shares
    Share 30 Tweet 19
  • Astrid & Miyu announces the launch of new Lucky Charm collection

    75 shares
    Share 30 Tweet 19
  • July rain causes Brits to choose hearty roasts over barbecues, Ocado Retail reports

    75 shares
    Share 30 Tweet 19
  • Retail crime must be challenged, says top security specialist

    74 shares
    Share 30 Tweet 19

FEATURED ARTICLES

Securing The Future of Retail

Securing the future of retail through seamless omnichannel integration

March 23, 2026
appealing to the new emotional economics of festive shopping

Smug-face and FOMO: appealing to the new emotional economics of festive shopping

October 27, 2025
Journey to AI: build strong foundations for retail success

Journey to AI: build strong foundations for retail success

September 2, 2025
eTail Uk 2026 eTail Uk 2026 eTail Uk 2026
ADVERTISEMENT
retail crime protection retail crime protection
ADVERTISEMENT
nfu mutual nfu mutual
ADVERTISEMENT

Find the Story You Need

No Result
View All Result
  • Home Page
  • Editorial – Contact
  • Advertising
  • Copyright
  • Privacy & Cookie Policy
  • Retailer News
  • Products
  • Data
  • Technology
  • Events
  • People
  • Comment
  • Sustainability
  • Awards
  • Research
No Result
View All Result
  • HOME
  • Featured Articles
  • Retail News Categories
  • About us
  • Advertising
  • Contact / Press release submit page
  • Privacy policy