PURESEOUL has welcomed its first ticketed customers to its new Leicester store at 11AM today before opening the doors to the general public at 12PM, marking an exciting milestone for the brand as it continues its UK expansion into 2026.To celebrate the Leicester launch weekend, customers will have the chance to enjoy exclusive giveaways and prizes throughout the weekend.
Customers who spend £10 or more can take part in our Lucky Dip, with prizes including:
Friday
- Medicube AR Booster Pro
Saturday
- ISOI Special VIP Gifting Box
Sunday
- Luxury Goodie Bag worth over £250, featuring products from some of Korea’s most loved beauty brands including Abib, Torriden, Narka, ISOI, Real Barrier, and more.
In addition, customers who sign up to the retailer’s newsletter in-store will receive a free mini brightening serum while stocks last.
The opening of PURESEOUL Leicester marks the beginning of an exciting new chapter for PURESEOUL as it continues its 2026 expansion plans across the UK — with more locations to be announced soon.
