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Co-op and Uber Eats partnership ‘delivers’ rewards for the retailer’s Members and their communities

Co-op Members able to earn the same Membership rewards when making purchases through the Uber Eats app as they can in store or through Co-op’s own online shop. A shopper simply has to add their Co-op membership number into the Uber Eats app at checkout to earn rewards

by Fiona Briggs
July 21, 2023
in Retailer News
Reading Time: 2 mins read
Co-op and Uber Eats partnership
Co-op Uber Eats Lewes Road Brighton. Photo © Dave McHugh

Co-op and Uber Eats online grocery partnership is set to ‘deliver’ rewards for the convenience retailer’s Members and their communities it has been confirmed today (Friday, 21 July).

The move is a first for Uber Eats in the UK, and will be available from over 1,000 Co-op stores this month.

Shoppers, who are Members of Co-op, will be able to both earn rewards and also make a difference in their community – simply by adding their Co-op membership number into the Uber Eats app at checkout.

As a co-operative, Co-op is owned by its Members who, when purchasing selected Co-op groceries, earn rewards for themselves (2p in every pound spent on own-brand products) and for communities, with the convenience retailer giving the same amount (2p in every pound) to help support local causes and community projects across the UK.

Community causes include a focus on: bringing people together to access food – such as community fridges, allotments, and cookery classes; helping to improve people’s mental wellbeing – including sporting activities and, clubs and societies that promote mental well-being and build social connections; the creation of opportunities for young people to be heard and make a difference – for example, youth groups and forums that work to build confidence, employability and, life skills. And, enabling communities to save and restore nature or tackle climate change – with examples including community gardens, tree planting, energy schemes, re-wilding, and sustainable transport.

Co-op Members can choose or change the cause they support locally, through Co-op’s Membership App.

Chris Conway, Co-op’s eCommerce Director, said: “We are committed to developing fast and flexible options online to serve shoppers quickly, easily and conveniently. Our ambition to grow our membership base by one million over the next five years is supported by our compelling member-benefits programme. Our members lie at the very heart of the Co-op, and by building on our successful partnership with Uber Eats we are now able to create additional value for our Members and for local communities.”

Alex Troughton, Head of Commerce at Uber Eats UK, said: “It’s great to be able to build on our successful partnership with Co-op, and join forces to allow its Members to earn rewards, and support local community causes and organisations when they use Uber Eats. This is all about using our unique technology to deliver exactly what people want, when they want it and enable them to help out community causes that matter to them.”

Co-op’s partnership with Uber Eats has a focus on convenience and choice, and is available from over 1,000 stores following its launch last year (2022).Groceries are picked fresh in the local store and delivered quickly and conveniently in the community, often in as little as 30 minutes.

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